I decided to train for a triathlon in an effort to raise $4000 for the Leukeia & Lymphoma Society, and mailed this small booklet to announce my goals.

Three surviving patients graciously let me interview and art direct photos of them to help put a face to the cause.

I decided to train for a triathlon in an effort to raise $4000 for the Leukeia & Lymphoma Society, and mailed this small booklet to announce my goals.

Three surviving patients graciously let me interview and art direct photos of them to help put a face to the cause.

The book format was dictated by the paper size and printing, donated by Shaughnessy Papers and Advertisers Printing. Photographs were donated by Stefan Hester Photography.

I can proudly say that this piece did its job both to both raise money, and off-handedly, win design awards. As for the triathlon... I finished that too!